INFO

For Uber Green’s latest campaign, we reunited beloved Aussie icons Michael Caton, Stephen Curry and Anthony Simcoe, stars of The Castle, for a surprise pool room catch-up that turns into a pitch for going electric. With creative, strategy and publicity all handled in-house, the campaign leans on nostalgia and humour to spotlight Uber Green as the same price as Uber X, making the more sustainable choice a no brainer. Featuring cameos from The Betoota Advocate and set in the Bob Hawke Beer & Leisure Centre, the spot brings classic Aussie spirit to a future focused message, choosing EVs is just common sense.