Luke Simkins

I’m a multi disiplined Creative Director.

My most recent job was the Group Creative Director of Media Brands Content Studio.

I’ve created the full range of work over the years from huge to tiny, digital, traditional, effective, creative, gorgeous, global and local.

My pitch record includes 3000 pizza’s, 2500 pad Thai and more Coke Zero than I care to admit, oh and winning CrownBet, Tourism Australia, Australia Post as well as many Government Projects to name a few.

I once spent three days with the helicopter pilot from Skippy.

I also made a viral TVC that was aired on Japan’s version of Funniest Home Videos.

I have two son’s who give me equal measures of dread and joy.

Advertising STILL inspires me, it’s crazy, scary and almost always fun. I don’t think I’ll ever stop getting a buzz out of solving problems.

And sure there have been awards. Cannes, APAC Effies, AWARD, Clios, Spikes, D&AD, and others.

I grew up in Sydney, with a little Perth thrown in for perspective and heat. When I’m not working or parenting I’m either cooking or surfing.


Work History

Group Creative Director

MBCS

Creative Director M&C Creative Director

Y&R VML


Select Clients

  • Amazon Prime
  • Chevy GMSV
  • Coca Cola Tourism Australia CommBank Optus CrownBet TAB Schweppes Defence Force AusPost Netflix Vinnies

Awards

  • D&AD CANNE CLIO’s AWARD
  • Ad News Awards Adfest Effie’s Gold ADMA Gold
  • Adstars
  • iAB Awards

Contact

  1. simkins.luke@gmail.com